Email, Calendars and Instant Messaging

1. Using Email

Email is a cheap, convenient and fast way of keeping in touch with colleagues, customers and clients anywhere in the world.

1.1 Delivery is almost instantaneous.

• With smartphones and other mobile devices, recipients can pick up messages wherever they are.

1.2 Email is versatile.

• You can attach images or other files.
• When someone is unavailable, a quick email is often better than a voicemail message, especially when the message involves detailed information.
• Your staff can log in to their email even when away from the office.

1.3 You can use email for many things in your business.

• Email is a cost-effective marketing channel. Information of all kinds can be distributed to your customers.
• Email enables you to be more responsive. For instance, you can change the prices in your newsletter quickly because there is no printed material involved.
• Dealing with customer queries by email instead of telephone may reduce your costs.
• Automated emails can keep your customers updated with the status of their orders.
• Attaching files is a good way of transferring important information.