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Guide to Effective Corporate Events
Sharing information
Hint: If you have an intranet or a web site - get your support department to create a page for the event and keep it updated with progress and a countdown.
Once the appropriate approval has been gained to proceed with an event, don't keep it to yourself. The event may be relevant to other sectors, divisions or countries within your organisation - notify PR representatives, directors and sales and marketing managers nationwide and worldwide. In many cases, this may enable the costs and human resources required for an event to be spread across participating divisions / companies.
Hint: Keep an emailing list of interested parties so you can let them know of updates and significant milestones being reached.
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Business Advice